About David Rohlfing – Deliberate Duplicity



I’m the author of the Detective Sasha Frank Mystery Series. The first book in the series is “Deliberate Duplicity” with a publish date of January 5, 2021.

What is the book about? Well, one by one, dead bodies are being found at different points along the Constitution Trail, where abandoned railroad tracks once ran through the “Twin Cities” of Bloomington-Normal, Illinois. The work of a calculating, methodical killer, each body is posed on the ground with the eyes manipulated so they remain wide open – witnesses who cannot testify to what they’ve seen. David Rohlfing’s debut novel, Deliberate Duplicity (available on Amazon and Barnes & Noble on January 5, 2021) explores the twisted, vengeful mind of a serial killer, and follows dedicated detective Sasha Frank, who is hell-bent on solving the mystery behind this string of gruesome crimes. A complicated web of clues leaves Sasha and his team with more questions than answers: What’s the killer’s motive? And how are the victims connected to one another? As the story begins to unravel, the ordinarily calm and collected Sasha begins to feel the immense pressure of the case. Will he be able to solve the mystery before time runs out, and bring justice to all who were affected?

I’ve finished my second book, and it is in the hands of my publisher. I’m currently working on the third book. Please check out the book website for opportunities to purchase the book.

Business Career

While working in the business world over my career in the global automotive aftermarket industry, I’ve held a number of “C” level executive roles. I’ve sat on boards of companies and organizations. I’ve been an advisor to companies and executives, and currently work as a consultant.

My business experience ranges from managing my own company, ultimately merging it with a division of a Fortune 200 public company. I’ve held executive and board positions in private, public, and non-profit organizations, including Executive Vice President, Chief Operating Officer, Chief Executive Officer, Chief Financial Officer and Executive Director in the United States, Canada, Brazil, and the United Kingdom. I have been involved with various companies, including start-ups, new market entries, leveraged buy-outs, private equity, and regional, national, and international retail and wholesale automotive after-market platforms.

I have considerable hands-on experience in mergers and acquisitions, integrations, new market entry strategies, operations, sales, marketing, distribution, purchasing, and finance (simultaneously holding the chief financial officer and chief executive officer for a national retail platform). I have mentored many direct reports which have moved into executive positions for both national and international organizations.

I have helped organizations achieve exceptional sales and profit growth, adept in strategic planning, and known as an industry innovator during my career.


My services include advisory roles to senior executives, comprehensive consultation to help identify gaps and opportunities, and appointments as a director on corporate or non-profit boards. I will help you, your team, and your company achieves the success that you seek.

Automotive Aftermarket Industry Blog - Just Sayin'

If you click on the BLOG button below you can read blogs posts that I’ve posted recently and over the years related to my business career in the automotive glass repair and replacement industry as well as the emergency roadside service (ERS) industry.

You can also connect with me via Twitter, Instagram and/or LinkedIn by clicking on the icons below.

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